Holiday Brings Box Office Boost

(JAN 01, 2009) A Variety article by Pamela McClintock with some post-Holiday box office analysis.  The full article can be read HERE.

(EXCERPT) The Christmas box office has turned into a cash cow for a diverse litter of titles, guaranteeing that ticket sales for 2008 will match or exceed last year’s record-breaking haul of $9.62 billion.

“Marley,” produced by Fox 2000 and New Regency, was one of five titles opening nationwide on Christmas Day. All but one — “The Spirit” — are collecting plenty of coin and seeing the sort of midweek grosses that can make the week between Christmas and New Year’s the most lucrative stretch of the year.

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